Rajeev Kohli was born into the industry and has a passion for travel and showing India to the world. With 23 years of industry experience, today he is Joint Managing Director of Creative Travel, a family legacy of two generations that has showcased this part of the world for over 40 years. Creative has grown to become a prominent, respected and independent DMC offering the finest of cultural experiences, personal immersions and natural wonders all over India and South Asia. At Creative, he focuses on marketing and strategy initiatives. He also has also contributed in making Creative the most globally awarded DMC in South Asia winning over 57 global and nationals awards & recognitions for our service and creativity. Rajeev is also passionate about incentive travel and has taken his team to win 6 SITE Crystal awards for excellence in incentive travel programs, the most of any company in all of Asia.
Rajeev also has a strong upbringing in contributing back to industry. He currently in a second term as the 2017 President of the Society for Incentive Travel Excellence (SITE), the first Asian to ever take this global leadership position. He is also Senior Vice President of the Indian Association of Tour Operators (IATO), India’s apex body for the incoming tourism industry. Rajeev has been the Vice Chairman of the India Convention Promotion Bureau (ICPB) and past President of the India Chapter of the American Society of Travel Agents. He also speaks at various industry forums across the world and also has many articles and thought papers under his name. He feels that his upbringing has been one that has taught him to respect people, to stay value integrity and to be happy with what one has.
Rajeev has a Master’s in Business from the University of Southern California with specializations in Marketing and Entrepreneurship and an undergraduate honours degree in Economics from the University of Delhi. He is also a ‘Certified Incentive Specialist’.
In 2015, Rajeev was awarded the prestigious “IMEX Academy Award”, a highly prestigious recognition for contribution to a chosen profession. Rajeev often writers for trade publications and is commonly quoted as an expert source in the media. Rajeev lives in Delhi with his wife and two teenage sons.